The Israeli firm SodaStream made a splash earlier this month when its ad was bounced from the Super Bowl—alas, for the wrong reason. CBS deemed that the content of its planned commercial was a direct swipe at two other Super Bowl sponsors, Coke and Pepsi, Advertising Age noted. SodaStream bills itself as environmentally correct, selling machines that carbonate water at home and obviate the need for soda bottles, under the corporate slogan "Set the Bubbles Free." We wish CBS had been more concerned with the boycott that has been called of SodaStream, a firm illegally operating on the occupied West Bank.

A civilian committee tasked with investigating Israel's 2010 flotilla raid on several Turkish ships headed for the blockaded Gaza Strip concluded (PDF) on Feb. 6 that investigations by the Israel Defense Forces (IDF) of alleged war crimes violations meet the standards proscribed by international law, but that there is still room to improve "the system of reviewing and investigating." In Part II of its overall report, the Turkel Commission made 18 recommendations (press release, PDF) to various branches of the Israeli government for improving its response to future incidents like the raid. Among its most imperative recommendations, the commission stressed the need to "establish a unit specializing in the laws of armed conflict...at the Ministry of Justice."

The UN Human Rights Council (HRC) on Jan. 30 adopted the first report (PDF) by the International Fact-Finding Mission on Israeli Settlements in the Occupied Palestinian Territory, which concluded that a multitude of violations have occurred. The report relies on the "status and treatment of protected persons" provision under Article 49 of the Fourth Geneva Convention in arguing that the "settlements are a major obstacle to the establishment of a just and comprehensive peace and to the creation of an independent, viable, sovereign and democratic Palestinian State."

Israeli warplanes carried out an air-strike overnight on Syrian territory near the border with Lebanon. Unnamed US and "regional" (presumably Israeli) officials said the target was a weapons convoy with a shipment that included Russian-made SA-17 anti-aircraft missiles bound for Hezbollah, which would be strategically "game-changing" in the hands of the militant group. Damascus called the strikes an act of "Israeli arrogance and aggression" that raised the risks that the two-year-old civil conflict in Syria could spread beyond the country's borders. The regime said a research facility in the Damascus suburbs had been hit, and denied that a convoy had been the target. The attack comes days after Israel expressed concerns that Damascus' stockpile of chemical weapons could fall into the hands of Hezbollah. Israel had no official statement on the air-strikes.

Preliminary results of Israel's election show Benjamin Netanyahu weakened but likely to serve a third term as prime minister, in a shift toward what mainstream accounts call "the center." Netanyahu's bloc made up of the right-wing Likud and far-right Yisrael Beitenu came out on top with 31 seats out of the 120 in the Knesset—down form 42. Coming in second, the new "centrist" Yesh Atid (There is a Future), led by ex-TV personality Yair Lapid took a projected 19 seats. The center-left Labor, once the mainstay of Iraeli politics, came in third with only an estimated 15 seats. Arab parties are projected to have won 12 seats. The biggest party in the last Knesset, the "center"-right Kadima, dropped from 28 seats to none. (Foreign Policy's Middle East Channel blog, JTA, Jan. 23) But an election-time controversy demonstrated the degree to which ultra-right positions have become mainstreamed in Israeli politics...

World War 4 Report has been keeping a dispassionate record of Barack Obama's moves in dismantling, continuing and escalating (he has done all three) the oppressive apparatus of the Global War on Terrorism (GWOT) established by the Bush White House. On the day of his second inauguration, we offer the following annotated assessment of which moves over the past year have been on balance positive, neutral and negative, and arrive at an overall score:

Palestinian activists have established a protest encampment in the E1 Corridor, a piece of land where the Israeli government plans to build new settlements linking Jerusalem with the Ma’ale Adumim settlement bloc. Some 250 activists are now at the tent city, which they have dubbed Bab al-Shams (Gate of the Sun), and they say they plan to stay for the long-term. The camp was launched last month ago, mainly by Palestinian residents of villages in danger of having their lands "frozen" to accommodate settlement expansions.

Some 20 settlers rioted in the West Bank village of Jallud, near Ramallah, on Jan. 2, according to the residents. Witnesses said the settlers shattered the windows of one home, assaulted three residents, vandalized a parked car, and then fled the scene. The attacked residents were taken to a hospital in Nablus by the Red Cresecent. The incident took place hours after a similar incident was broken up the IDF, leading to a clash between the settlers and soldiers. The IDF said the settlers arrived in Jallud and began pelting Palestinian reisdents with stones, damaging cars and intruding into a local home. IDF forces were dispatched to the scene and dispersed the rioters. A statement said: "The IDF treats such public disordered very seriously, as they may destabilize the area and force the IDF to divert attention from its primary mission—protecting Israel and its citizens." (YNet, Jan. 2)